Daniela Ivanova / GARDEROB

According to fashion designer Daniela Ivanova, a garment should look equally well both on the inside and on the outside – this principle has become her own personal pursuit. Her style is minimalist, simple and practical, and her items of clothing, usually in clear, pastel colors, stand for true quality and professional design. Daniela Ivanova is the founder of the fashion brand GARDEROB for custom-made clothes, where every detail is treated with attention and precision. For her, the profession is a craft, so she wants her clothes to have at least one handmade item.

Daniela Ivanova was born in Ruse, 1981. She has a Bachelor degree in Fashion from the National Academy of Arts, Sofia.

DESIGN IS: need, process, function.

AWARDS AND PARTICIPATIONS:

Who’s Next Paris 2014, 2015. Modepalast, Blickfang

One Design Week, 2014, collaboration project with RRRUB

One Design Week 2015